Banner of Alert Today Alive Tommorrow
Picture of Alert Today Alive Tommorrow
Florida’s Source for Pedestrian and Bicycle Safety
For up to the minute news and photos:

HEAT Cycle For Bicycle Safety
FDOT partnered with the Miami Heat for the Heat Cycle for Safety Event on April 5th. The ride was designed to promote bicycle safety and cooperation amongst cyclists, drivers, and pedestrians.
Tallahassee Ride For Safety
On Friday, March 21st, bicyclists rode from FSU to the Capitol and back as we promoted Sharing the Road with Bicyclists to increase safety on Florida’s roadways.
Alert Today Alive Tomorrow safety campaign takes center stage at Daytona International Speedway
FDOT partnered with Florida native Scott Lagasse, Jr. to promote this important message, as he drove the #29 Alert Today Alive Tomorrow Toyota Camry in the DRIVE4COPD 300 Nationwide Series race at Daytona International Speedway on Saturday, February 22, 2014.
BikeWalkLee is a volunteer community coalition raising public awareness and advocating for complete streets in Lee County — streets that are designed, built, operated and maintained for safe and convenient travel for all users: pedestrians, bicyclists, motorists, and transit riders of all ages and abilities.
Florida DOT Saturates Jacksonville Market with Alert Today Alive Tomorrow Pedestrian and Bicycle Safety Messages
Jacksonville was covered in Alert Today Alive Tomorrow messages and signs as part of a rollout which began November 2013 and will run through summer of 2014. To educate motorists, pedestrians, and bicyclists about the safety campaign and to reduce fatalities and serious injuries, the campaign was placed in high priority areas throughout the city. The goal is to increase awareness and personal safety habits of all.
         The coverage includes advertisements in gas stations, bars, and restaurants. In the spring, restaurants will host a brand night, where servers will wear the logo and distribute educational materials. Also, you will see moving billboards driving around town with the logo and information. Look for FDOT Safety in Jacksonville!
Archived Headlines
NASCAR Outreach
Daytona International Speedway
Florida’s Pedestrian and Bicycle Safety Coalition Meeting
USF Center for Urban Transportation Research, Tampa
Archived Events

Get Adobe Reader Get Adobe Flash Player

High Visibility Enforcement Funding Opportunity!

Crashes involving pedestrians and bicyclists are more likely to result in fatal or serious injuries than any other types of crashes, and the financial impacts and suffering caused by these crashes are significant. As a result, the Florida Department of Transportation (FDOT) is looking to supplement ongoing educational campaigns with high visibility enforcement operations in the most needed locations. FDOT now has funding available for law enforcement agencies to conduct High Visibility Enforcement operations for pedestrian and bicyclist safety.

Click HERE for a pdf with more program and application details.

Content Sperator
Florida’s Pedestrian and Bicycle Focused Initiative

In November 2011, Florida Department of Transportation (FDOT) Secretary Ananth Prasad charged District One Secretary Billy Hattaway with the task of championing Florida’s Bicycle/Pedestrian Focused Initiative. Secretary Hattaway quickly formed a team and began working towards the goal of increasing awareness and decreasing fatalities of bicyclists and pedestrians in Florida.

  • Alert Today Alive Tomorrow Program Brochure - 2013 English
  • Alert Today Alive Tomorrow Program Brochure - 2013 Spanish

Content Sperator
Florida’s Pedestrian and Bicycle Strategic Safety Plan

The purpose of Florida’s Pedestrian and Bicycle Strategic Safety Plan (PBSSP) is to focus funding and resources on the areas that have the greatest opportunity to reduce pedestrian and bicycle fatalities, injuries, and crashes. The PBSSP is designed to provide a comprehensive strategy to address pedestrian and bicycle safety issues by identifying goals, objectives, strategies, tasks, and performance measures for key program areas including:
  • Data, Analysis, and Evaluation
  • Driver Education and Licensing
  • Highway and Traffic Engineering
  • Law Enforcement and Emergency Services
  • Communication Program
  • Outreach Program
  • Legislation, Regulation, and Policy

Content Sperator
Florida’s Pedestrian and Bicycle Safety Coalition

Many agencies, organizations, and groups have responsibilities and interests in pedestrian and bicycle safety issues. Florida’s Pedestrian and Bicycle Safety Coalition was formed to prioritize and implement the strategies identified in the PBSSP. This diverse group represents many agencies and organizations that have a vested interest in pedestrian and bicycle safety in Florida.

Content Sperator
Alert Today Alive Tomorrow

As part of FDOT Secretary Prasad’s initiative, the “Alert Today, Alive Tomorrow” campaign is being presented via TV, radio, social media, transit advertising, local education, and enforcement activities. The message that “Safety Doesn’t Happen by Accident” is a reminder for all roadway users to pay attention and follow the rules of the road.