Alert Today Alive Tommorrow Logo Banner of Alert Today Alive Tommorrow


FB Icon Twitter Icon YT Icon Strava



Banner
High Visibility Enforcement (HVE) Applications are now being accepted. Visit www.AlertTodayFlorida.com/HVE to apply.


Alert Today Florida Enforcement Agency of the Year


Congratulations to the Broward County Sheriff’s Office and all our Law Enforcement partners honored at the 2017 Florida Law Enforcement Traffic Safety Challenge Awards on July 6. Your dedication to protecting Florida residents and visitors is making our state safer and helping pave the way to our ultimate goal of zero traffic fatalities.

The Broward County Sheriff’s Office received the Alert Today Florida Enforcement Agency of the Year award for their success and commitment to High Visibility Enforcement (HVE) promoting pedestrian and bicycle safety. The HVE Campaign focuses law enforcement resources on areas with the highest incidences of traffic crashes resulting in fatalities or serious injuries to pedestrians and bicyclists. Broward County’s exemplary work in educating road users about pedestrian and bicycle traffic safety laws and increasing compliance demonstrates its unwavering focus on this vitally important issue. Sixty-five law enforcement agencies competed for the prestigious award.

Special thanks to the Florida DOT Safety Office, Alert Today Florida, Florida Law Enforcement Liaison Program, and the National Highway Traffic Safety Administration (NHTSA) for working hard year-round to save lives.



Capt. Daniel Jackowski (left) and Sgt. Todd Michael (center), representing the Broward County Sheriff’s Office, received the Alert Today Florida Enforcement Agency of the Year award for pedestrian and bicycle safety from FDOT Traffic Safety Administrator Chris Craig (right), on behalf of Alert Today Florida.




Rectangular Rapid Flashing Beacon PSA
FDOT District Five


The Florida Department of Transportation District Five produced a Public Service Announcement (PSA) video to educate and encourage pedestrians, bicyclists, and drivers on the use Rectangular Rapid Flashing Beacons (RRFBs) at midblock crossings. Safety tips in the PSA include pedestrians and bicyclists activating the RRFB with the push button at the crosswalk, and drivers yielding to pedestrians and bicyclists crossing at crosswalks.






Discover Your Role


Everyday in our journey we come in contact with hundreds of people and each one is someone’s son, daughter, wife, husband, father or mother. In this journey, we have our roles. May we never forget the critical role we play in ensuring their safety. When we know our roles and take actions, we can make a difference in pedestrian and bicycle safety.






Step It Up!
The Surgeon General’s Call to Action to Promote Walking and Walkable Communities


The Surgeon General’s Call to Action to Promote Walking and Walkable Communities

Physical activity is one of the most important things Americans can do to improve their health. Step it Up! The Surgeon General's Call to Action to Promote Walking and Walkable Communities recognizes the importance of physical activity for people of all ages and abilities. The purpose of the Call to Action is to increase walking across the United States by calling for improved access to safe and convenient places to walk and wheelchair roll and by creating a culture that supports these activities for people of all ages and abilities.

Walking is an easy way to get moving! Check out this whiteboard animation featuring Surgeon General's Call to Action.




Alert Today Alive Tomorrow


ATAT Logo
For program information:

Trenda McPherson
State Bicycle/Pedestrian Safety Program Manager
FDOT Traffic Safety Office
605 Suwannee Street, MS 53
Tallahassee, Florida 32399-0450
Email: Trenda.McPherson@dot.state.fl.us
Tel(O): (850) 414-4025


As part of the FDOT Initiative, the “Alert Today Alive Tomorrow” campaign is being presented via TV, radio, social media, transit advertising, local education, and enforcement activities. The message that “Safety Doesn’t Happen by Accident” is a reminder for all roadway users to pay attention and follow the rules of the road.